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11-29-21: If These Drums Could Talk

There’s no question: I love the virginal sheen and lacquered aroma of brand new drums. But older drums tend to emit more character... to carry human history in their wood... and to absorb and reflect all of the spiritual and kinetic energy inflicted upon them via their guardian's innumerable hours of sweat and toil. It’s impossible to extract that kind of mojo out of fresh new drums from the factory (although beating character into them can certainly be a joyous process over time!).

Meet the Alpha Kit. This beautiful monstrosity has been my primary practice room/solo project drum set for more years than I can recall. It’s essentially a hybrid merging of instruments unique to my personal journey, so the collective “vibration" of this kit is palpable. Sitting in the middle of all those drums and cymbals is like being suspended in a vortex of cultural totems and sacred nostalgia. You can feel where these drums and cymbals have traversed, and you can’t help but wonder: If these drums could talk, what stories would they tell?

A big chunk of the kit is my original Radial Bridge drum set that Steven Volpp and the Peavey gang built for me back in ’99. I started with those drums, then once I began to develop the alphabet drumming concept—where I play certain words and phrases in rhythm—the set began to expand into its present 360 degree design. I can face forward or backwards as it's essentially two giant kits melded together.

Because I’m more of an accumulator than a collector, I had amassed a wide variety of drums and cymbals in storage near my practice room. And as my vision for this kit expanded through the years, each new piece was brought in as somewhat of a functional placeholder for what would surely, one day, be some mammoth new custom-built drum kit, sparkly and pristine, with its perfect maple shells and glistening brass and chrome. After all, this was just the 1.0 Frankenstein version of the Alpha Kit, right?

But then, somewhere along the way, after countless hours of playing this kit and listening to its glorious tones reverberate around the woodshed, something unexpected happened: the “Frankenstein" nature of the kit became its own unique thing—its own twisted choir of percussion voices—and it simply sounded like no other set of drums I’ve ever heard. In other words, the unorthodox configurations and unconventional drum and cymbal groupings created their own original, collective sound. And I knew I would have to record this exact set-up, just as it is.

So now, I’m in the middle of cracking the code on how/where/when to finally finish drum tracks for a long-awaited new solo record: a “soundtrack" for my last book, The Boy Is Gonna Rock. I’m reluctant to throw any more projected release dates around because I’m the ultimate “boy who cried wolf” with missing deadlines. BUT—know that this new record, which has already been underway with Brett Garsed on guitar and Carl “The Fox” Carter on bass, is top of mind, every day.

In the meantime, visit the blog page for a one-minute walk-around video tour of the Alpha Kit… all 40 drums, 30 cymbals, and 10 foot pedals of it HERE
Subscribe to the Bobby Rock Newsletter and get tons of cool info and articles like this before everyone else: https://www.bobbyrock.com/pages/newsletter


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11-24-21: On a roll, friends! Celebrating 500 consecutive days of meditation today. Next stop: 730 days, AKA 2 years. Does never missing really matter? Probably not. But I find that structure in a meditation practice can be just as beneficial as structure in any other endeavor, like practicing, running, hitting the weights, or writing. As for the upside of this kind of consistency, I would simply echo what I wrote at the one-year mark in July. Scope my article, This is Your Brain On Meditation, here 
PS. Yes, as an old school Rush fan, I couldn’t help but notice how the total number of sessions coincided with the streak here!


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11-23-21: It’s hard to believe that it’s been almost one year since our December 1 pre-launch of my signature superfood powder, Dragon Dirt. It’s been thrilling to hear the positive feedback from so many who have tried it and even added it to their weekly or even daily regimen. More to come in 2022 as we set out to “ramp things up” a bit. More on that next month.
For now, I thought I would share a bit of “visual evidence” as to how and why the Dirt is so pure and potent. As you’ll see, it’s the only such product out there that contains FULL SERVING SIZES of all of its 18 high-powered superfood ingredients. This page explains the formula in a bit more detail and shows the kind of graphic markers I use to evaluate other such products in the market—the evaluation of which led me to create the Dirt in the first place! Scope it here


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11-19-21:My primary solo kit has been quite a work in progress through the years. Been starting to archive a bunch of practice room footage to post more often… along with new stuff. Here’s some ancient shit right here. The kit was still “under development” at the time with kind of a random collection of drums… but that’s eventually what would give it its unique sound.




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10-31-21:Drummer’s perspective soundcheck and end-of-show shots from the Lita Ford show last night at the Genesee Theatre near Chicago. Killer venue, super pro staff, great crowd!!!



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10-30-21:Enjoying a nice morning run in prep for a Lita Ford show tonight. Let’s rock it, Chicagoland…
10-30-21 - Waukegan, IL
Genesee Theatre
(with Dokken and George Lynch)


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10-24-21: This week’s blog: Ten Steps to More Training Intensity

There are two primary ways to ensure that you will continue to make progress at the gym (or wherever you prefer to lift): 1) Vary your routine from time to time so your body won’t develop an immunity to your training, and: 2) Utilize some time-tested intensity techniques regularly to fully engage hypertrophy, the body’s natural mechanism for producing stronger, better-conditioned muscles through resistance training. The intensity techniques we’ll get into today will help you on both counts.

Subscribe to the Bobby Rock Newsletter and get tons of cool info and articles like this before everyone else: https://www.bobbyrock.com/pages/newsletter






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10-16-21: The latest blog: Three Life-Changing Nutritional Practices to Try Immediately

As you might imagine, I believe that having a daily superfood smoothie as one of your meals is the single most important thing you can do for your nutritional well-being. But what else might I recommend for overall health and wellness? I’m glad you asked. Here are three simple (but not always easy) nutritional practices that, over time, will change your life if you consistently integrate them into your regimen.

Click here to scope it out:
(Pic by Jerry LoFaro)




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10-2-21: This week’s blog features another excerpt from my upcoming book, which is a follow-up to “The Boy Is Gonna Rock.”

Will Drum For Food:
Surviving the Nineties with Clubs, Campgrounds, Clinics, and Credit Cards

This memoir focuses on the Nelson hey-day, on through a decade-plus of my pursuits as a drumming educator and solo artist. It delves deep into the creative, philosophical, and business aspects of surviving and thriving in both of those very different musical/cultural worlds and, as you might imagine, there are plenty of stories to tell! Here is an excerpt about my earliest motivations for pursuing the drummer-as-bandleader direction.

Scope it HERE


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10-2-21: Latest blog: In January of 2021, I launched my very own custom-blend superfood powder called Dragon Dirt. Here’s a question I get from time to time:

When is the best time of day to enjoy my Dragon Dirt smoothie?

The short answer: The best time to have it is whatever time of day it’s most likely for you to adopt it as part of your new routine. In general, healthy habits are formed when we can “ritualize” the new activity at around the same time each day so that it becomes a sustainable lifestyle change.

The longer answer: Here are some advantages to having the Dirt at various times of day…

For more info, or to try your very own bag of Dirt, go to: www.drinkthedirt.com


Catch the article HERE
 



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9-18-21: End of show salutations in Spokane the other night. Killer crowd!!!


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9-16-21:From soundcheck today… gettin’ ready to thrash that shit tonight with Lita Ford here in Tacoma. (Foreigner also on the bill.) Should be smokin’!

 
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9-15-21: Thanks, everybody, for all the love and well-wishes yesterday on my 45-year sobriety anniversary. It meant a lot. Then last night, I had a chance to celebrate with my brother-from-another-mother, Jackson Galaxy, as 9-14 is also HIS sobriety anniversary! Great times, complete with a kick-ass vegan b-day cake. Life is good, friends…

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9-14-21: Today, I celebrate 45 years of sobriety. The last time I smoked weed or drank alcohol, Gerald Ford was president, Muhammed Ali was the heavyweight champ, the average cost of a new home was $43,000, and “Play That Funky Music” was the number one single in the country. So yeah, it’s been a minute. And yet, I still say… for me, complete abstinence has been the only way to fly. That “inner addict” (who I lovingly refer to as “Mr. More”) is still around... but we have learned to co-exist, as I explain in my latest blog:

I’m grateful every day for my sobriety and I’ve never forgotten how lucky I was to stumble into the Palmer Drug Abuse Program (PDAP) at such a young age. Check out the whole crazy story about the early days in the blog post I wrote five years ago on my 40th:






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9-3-21: Soundcheck view today. Back at the Nugget with Lita Ford tonight! Sin City, let’s rock it…


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8-30-21: Nice to revisit my Michelangelo obsession yesterday in LA…

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8-13-21: View from the soundboard, just before soundcheck this afternoon. Will be rockin’ this bitch in a few hours… (with Lita Ford):
 Sturgis, SD - Full Throttle Saloon

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8-12-21: Headed back to Sturgis today for more of this tomorrow! "The Lost Art of Headbanging” (from the tail end of my solo at Sturgis 2018…)

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8-10-21: Hey Everyone - We are now offering a Dragon Dirt & T-Shirt bundle! Scope it here:


Dragon Dirt is the most potent all-in-one superfood powder on the planet… my own custom blend that I began formulating for my own use back in 2015. We just launched it earlier this year and folks have been “digging the Dirt!”

Add two scoops of Dirt to a fruit smoothie and that smoothie becomes the most nutrient-dense meal of the day. It has a full meal’s worth of healthy plant-based protein, high-fiber carbs and omega 3 fatty acids, and pretty much a full DAY'S worth of super greens and beet juice powder, high-antioxidant fruits, and immunity building adaptogens (herbs and mushrooms). It’s also 100% vegan, with no added sugar, fillers, or anything else… just full serving sizes of the 18 individual superfoods—that’s it! Check out www.drinkthedirt.com to learn more about the ingredients, formula, health benefits, etc.

And thanks, everyone, for the ongoing support! It’s been a hell of a ride so far…


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7-31-21: Today’s soundcheck view… gettin’ ready to rock that shit tonight! With Lita Ford:
July 31 - Beaver Dam, KY - Beaver Dam Amphitheater - Rock the Dam Fest (with Sebastian Bach)


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(7-23-21) Grabbed a little audience footage the other night during the drum solo at the Mentor Civic Amphitheater. Two perspectives: Top frame (pic by Joe Merante) shows me filming… bottom frame shows what I filmed. Hittin’ with Lita Ford tonight



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(7-22-21) Last night’s post-show run in Lorain, OH. Trying to stay strong out here!




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(7-20-21) Post-soundcheck view today. Hittin’ with Lita Ford tonight at the Mentor Civic Amphitheater in Ohio.



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(7-18-21) Yesterday’s run in Ashland, VA. Got a ride to the gym, but then decided to run the 4 miles back to the hotel after my workout. Very few sidewalks and hardly any shoulder space to run on! Always an adventure when this happens with city running…



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(7-14-21) Killer crowd in Ashland last night! Pennsylvania and Ohio are next. With Lita Ford:
July 19 - Warrendale, PA - Jergel's Rhythm Grille
July 20 - Mentor, OH - Mentor Civic Amphitheater
July 21 - Lorain, OH - Rockin’ on the River - Black River Landing
July 23 - Grover Hill, OH - Wetzelland 2021 (with Molly Hatchet)
July 24 - Columbus, OH - The King of Clubs
Catch all tour dates here: https://www.bobbyrock.com/tour-dates


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(7-14-21) Hey everybody… thanks so much for all of the kick-ass birthday wishes yesterday! Indeed, it was a great day…


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(7-12-21) Finally hit that elusive milestone today: 365 consecutive days of meditation. I’ve had a practice for many years and I’ve been using this Calm app for the past few, mainly for my shorter medi sessions. It has this feature where it automatically tabulates how many days in a row you’ve meditated, for example: “10 Day Streak.” In the grand scheme of life, I doubt one’s “meditation streak” matters much. BUT - I figured it certainly couldn’t hurt to aspire to, say, a 365-day streak and see what might happen. And after a number of false starts, that magical 365-day moment arrived this AM.

Sure enough, I do believe the DAILY connection time has made a difference—even as the quality of each session can vary radically. How So? 1) My ability to drop into a focused state of concentration quickly has improved. 2) There appears to be a closer connection to that “space between thoughts” where new ideas and epiphanies bubble up. 3) My practice of the primary tenets of mindfulness (as I see them) seems sharper and more consistent: Awareness of the present moment through breath; the “observer’s” daily practice of non-judgment and non-attachment; the ongoing cultivation of the “gratitude filter," etc.

To be clear, the differences are subtle. But they're noteworthy enough for me to want to extend the streak to a second year. 730 days in a row? Let’s go…

PS. I shudder to think what kind of medi streak a real-deal “cultivator” like my friend Rev. Heng Sure has going on now. I’m sure he would laugh at my piddly 365 days. (Actually, he probably wouldn’t laugh, because he probably wouldn’t judge!) Check out his page for a daily excursion into real mindfulness, especially as it relates to nature and animals. Love that guy...

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7-11-21: Had a blast playing Leatherheads near Salt Lake last night with Lita Ford. We love playing these smaller places, as well. Tons of energy. After the set, I realized I had not packed a shirt in my change of clothes, so I had to take the short walk back to the hotel without one. First time for everything, I suppose. But I encountered these fine folks - Cathy Burgener & Dave Bahls - (and several others) en route. Back at it next week. Catch all tour dates here: https://www.bobbyrock.com/tour-dates 



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7-8-21: There will be more of this tonight in Streator, IL (near Chicago) with Lita Ford and co. (Enuff Z’Nuff also on the bill). Catch all tour dates here: https://www.bobbyrock.com/tour-dates   (
Pic by Gary Brown)



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7-5-21: Good times playing with Lita Ford at M3 in Baltimore yesterday. (Yes, that cymbal in the top-center of this shot got flattened during the show.) Great to see things returning to normal. More dates ahead:



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7-2-21: Late-night training in Indianapolis, after a Lita Ford show last night. The train rolls further east today.

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6-29-21: Friends… this man is a PROFESSIONAL! He is Clint Naughton of LKP Concert Productions, and he’s handled backline gear duties for Lita Ford the last couple times we played Tulsa. This past Saturday, when I walked in the IDL Ballroom for soundcheck, my drums were already set up just right, tuned to perfection, and ready to roll. Why? Because the first time around, Clint took vids and notes on my set-up in case we worked together again. Man, I love seeing someone take their job as seriously as I take mine. The man is a fucking beast!!!! Thanks, Clint. Catch you next time…

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6-27-21: Hittin’ the weights late-night after a fun show at the IDL Ballroom in Tulsa last night with Lita Ford. Did some chest and back supersets, along with plenty of agonizing “drumbell” movements, which I explain in the vid. It’s been a grind of a week, with no meaningful amount of sleep since Tuesday night. BUT - training hard under this kind of mental/physical duress can really help to maximize that conditioning. Lots more of this shit ahead in July!


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6-26-21: Had a blast hittin’ in the hometown last night at Warehouse Live. (Still a DW guy, but the backline co could only meet my specs with this Tama kit… so we make due.) Tulsa tonight! With Lita Ford:

Photo by David Castillo



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6-25-21 - Grabbed a quick shot of last night’s crowd during the drum solo. Headed back home to H-town for another show with Lita Ford tonight.



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6-24-21: Another great day for a rock show! Soundcheck view this AM for a Lita Ford hit tonight.


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6-11-21: Out for a workout and run this morning in Wisconsin. So great to be back out here doing this s**t! Hittin’ with Lita Ford tonight. See all of our upcoming dates HERE.


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6-6-21 - A shot from the office yesterday, mid-show in Sunbury, PA with Lita Ford. Good to see folks out scoping live music again. See all of our upcoming dates HERE:



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6-5-21: Soundcheck view for today’s festival hit. We are back!
 
With Lita Ford:
 
  • June 5 - Sunbury, PA - Spyglass Ridge Winery - Live United Live Music Festival (with Dokken, Warrant, Jack Russell’s Great White, and George Lynch)
  • June 11 - Rice Lake, WI - Aquafest
  • June 24 - Brainerd, MN - Lakes Jam (with Ratt, Slaughter, Kip Winger, and Autograph
  • June 25 - Houston, TX - Warehouse Live - (with Warrant, Bulletboys, and John Corabi)
  • June 26 - Tulsa, OK - IDL Ballroom


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5-26-21: Just finishing up Lita Ford rehearsals this week. It's been a minute, but it felt great to grind through the set, make some tweaks, and get the machine cranking again. First show back is in Sunbury, PA, first weekend of June. Catch all the dates HERE.

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5-23-21: Sad to report the passing of my Nelson bandmate, Joey Cathcart, this past week. The Nelson Bros. put together a nice tribute for him at Meethook Live, and they asked me to do a little vid for the occasion. Joey was a beautiful spirit and a hell of a musician. Still trying to process this one...


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5-13-21: Throwin’ it back to a 2018 photo shoot for the back cover of my book, “The Boy Is Gonna Rock.” Longtime friend—and one of the best photographers I know—Mariana Tosca (Tosca Photography) asked me to bring over a bunch of personal memorabilia, pics, and “items of relevance,” based on the era of the book’s focus. I did, and she arranged it all like a collage for the back cover. But I had to poke my head in for a quick shot during the process… for posterity’s sake!


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5-10-21: I covered this in last week's Newsletter, but just wanted to link the blog post about it here:

I wrote the following piece in ‘97. It’s a snapshot of tour life, featuring one of my dearest road warrior brethren: Ed “Munch” Miller… who we just lost last week. Munch and I started touring together way back in ’84, but our connection was rooted far beyond the “biz.” Munch was extended family… a fiercely loyal friend who I always remained in touch with and would often see during tour stops in his native Michigan through the years. He was also an insanely gifted sound engineer and quite the character, no doubt! We’ll miss you, brother…  

Click title for the blog:
Lampposts in the Moonglow

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5-1-21: California dreamin’ on my run today... on sabbatical, enjoying the remote farmlands of central Cali. Looking forward to a return to the road later this month with Lita Ford... and a return to running in unfamiliar places again!

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4-25-21: Artwork - by our very own bobbyrock.com member, Nash Bandit.

“What if?” That is a question I posed in my last memoir, The Boy Is Gonna Rock, and this is a cool drawing by artist Nash Bandit that answers one very hypothetical outcome.

In her own words: "So apparently, when Paul Stanley did his 1989 solo tour, (Bobby Rock) was recommended as a possible drummer, but was declined due to how recent the whole VVI thing was, and as such, Eric Singer was eventually chosen. But this brings a fun "what if" that Bobby himself has mentioned in not only his book, but also in an interview or two. What if he HAD been chosen for that drummer slot? Would he have been called in to fill in for Eric Carr? Would he be in Kiss nowadays? We'll never know the answer to that, BUT as an artist, I at least get to see (and also show you guys) how he could've looked in the Catman makeup! And it... actually turned out way better than I could've ever imagined! Kinda wish that "what if" had happened now that I'm seeing it to some extent lol, but hey, fate has its reasons!"

This is true! Thanks, Bandit, for another killer drawing…



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4-23-12: Finally, after over a year of training exclusively in a home gym environment, it's nice to be back in the groove of the middle-of-the-night public gym workout... with hardly anyone else around! Of course, Planet Fitness isn't exactly the most "gym rat"-style option in LA, but it is open 24 hours and 1/2 mile from the crib, and I do find it functional. (I'm also a member of another, more free weight-centric gym—with a pool—that's also open 24 hours, but I haven't been back to that one yet.) Anyway... returning to normalcy a bit at a time, it seems.


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4-22-21: Throwin’ it back to 2013, warming up backstage at a Lita Ford/Molly Hatchet show at Sturgis... in one of the greenest green rooms ever. There will be plenty of this again starting in June!


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4-19-21:
In this week’s Bobby Rock Newsletter, I write about the early days of... Drums! Black Sabbath! And…. blacklight posters? Yes, blacklight posters... and the unique role they continue to play in my life. Take a second and sign up for the Newsletter here:


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4-9-21: Another kick-ass springtime training day here in LA. From today’s run...


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4-2-21: It’s hard to believe that, on this day, 34 years ago, we lost Buddy Rich, one of the greatest drummers to ever roam the earth. I had the privilege of seeing him perform live on at least a dozen occasions, and I have amassed many of his recordings on vinyl, cassette, and CD, mostly as a solo artist, but also as a sideman. I can still remember the moment when I learned of Buddy’s passing… and the stinging emptiness I felt in the days after.

Here’s a short memoir I recently wrote about finding what appeared to be the Holy Grail of rare Rich recordings at a Boston record shop, way back in ’81 when I was a student at the Berklee College of Music. I wrote this for a recent edition of my Newsletter (#6: 3-10-21) which I share in its entirety on the blog.


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3-18-21: "Maximum bang for your nutritional buck.” That was what I wanted to offer folks when I decided to take Dragon Dirt, my very own custom superfood powder, public on January 1. I knew that if people would “knock back some dirt,” it would be a game-changer for their health and well-being. As it’s turning out, folks are doing more than just knocking it back. They are finding easy, tasty ways to mix it and are making it their new breakfast, lunch, or supper! And, they are feeling that “dirty” surge of clean nutritional energy that happens when you take in FULL SERVING SIZES of 18 of the world’s most acclaimed superfoods.


Thanks, everyone! Glad to hear so many are “digging the dirt.” Grab a bag HEREMore info HERE.


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3-14-21: Here’s a short preview from my upcoming book (working title) - Will Drum For Food: Surviving the Nineties with Clubs, Campgrounds, Clinics, and Credit Cards

Read on the blog: An Evening of Nunsense  for pics and better formatting: /)

My last memoir, The Boy Is Gonna Rock, takes a deep dive into the wild ride of my first major gig with the Vinnie Vincent Invasion during the infamous 80s hair metal era. The follow-up—which has a good chance for a 2021 release—picks up where "The Boy" left off: on a high note. The first part of the book details my time in the studio and on the road with Nelson, a band that would enjoy a brief but fiery run atop the charts and throughout the world media. But then, several chapters in, the culture changes, and I phase into my full-time pursuits of being a drumming solo artist and clinician... and we dip down into a decade's worth of the most grueling touring and financial logistics imaginable. It's shaping up to be a hell of a read.

There is actually a lot of heavy shit in this book. I go deep into some personal tragedies and other issues that I've never fully discussed publicly. But for this initial excerpt—which I shared for the first time in my Newsletter a month ago—I've chosen a fun and breezy recollection from the "After the Rain" tour. (Disclaimer: This is an original, unedited first draft excerpt!)


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2-16-21 - Folks seem to be digging the new Bobby Rock Newsletter! Issue #3 hits tomorrow. (This in-studio pic of Lita and I is from Issue #1, talking about the new Lita Ford record, FYI.)  Just go to the upper right-hand corner of any page here at the site and sign up with your name/email/password. Only takes a minute.


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2-11-21: Here’s a throw-back “story-time” vid from just a few years ago around the release of my book, “The Boy Is Gonna Rock.” I read a brief excerpt that deals with “the moment” that one discovers their destiny—a common phenomenon among musicians. Special shout-outs to my brothers Cole Newbury and Jim Mooradian.


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2-6-21 - Hittin’ the weights. In a parking lot. 3:00 AM. Joy!!! Yes it is… but it also speaks to something of a “new normal” during Covid. I’ve had to arrange for no less than three different workout areas around my crib, this one sort of an indoor/outdoor vibe.  I really enjoy lifting weights outside and getting some fresh air… (well, as fresh as you can expect from Los Angeles!). Sometimes I’ll roll a little vid footage to double-check my form. Thought this clip was kinda funny… talking to myself!


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1-30-21:
Although superfood smoothies have been part of my daily routine since 1993, I started making my own superfood blends in 2015 after I couldn’t find any single product in the marketplace that had everything I was looking for. With my insane schedule and unique nutritional requirements, I needed to "get it done" in a single, all-in-one complete meal blend: a hefty serving of plant-based protein, high-fiber carbs, and healthy fats, and a crazy amount of super greens, high-antioxidant fruits, and medicinal herbs and mushrooms… all combining together for the healthiest, most consistent daily meal in my life. I was also cramming in full servings of beet juice powder and cordyceps mushroom, two of the most tested superfoods for jacking up athletic performance. It was an expensive but stout-ass blend. I jokingly referred to it as “dragon dirt” because of its otherworldly potency and, well, because it looked like dirt!

Then late in 2019, I had my lightbulb moment: “If this product doesn’t exist in the world, I guess it will be up to me to bring it forth.” And so it was. Now, I’m thrilled that so many of you have been “drinking the dirt” and starting to experience the many benefits of extreme nutrient density. Scope the site for more info, or to try some for yourself: www.drinkthedirt.com
Here’s to a healthier 2021

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1-28-21: Stoked to launch The Bobby Rock Newsletter next week. Just go to the upper right-hand corner of any page here on the site and sign up with your name/email/password. Only takes a minute. This will be a high-value endeavor featuring different things each week, from project announcements and updates, drumming/writing previews, and health and fitness tips, to Dragon Dirt recipes, book/vid/podcast recommendations, and tour date info (when that kicks in again). Cool, (hopefully) useful shit. And we’ll have a few members-only pages and some special deals on merch and Dirt, but it won’t be a constant pitch-fest. Let’s connect!

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1-21-21: A memorable #TBT shot: Me and Peter Criss, “Somewhere in Time,” backstage at the Long Beach Arena during the Iron Maiden/Vinnie Vincent Invasion tour. It’s been a minute... (Photo by Mike Gibbens)


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1-13-21: Ok, so I’m a little “hands on” with the Dirt... and I wouldn’t have it any other way. At the bottom of every bag, I personally sign my name and write down which blend is in it. (B7 = Blend 7.)  I know where every single ingredient comes from and remain engaged with every facet of the acquisition/blending/packaging process, even as I’m building an extremely competent team.  Some day soon I might have to rethink the way we do things around here. But for now, we will use this “hands-on” approach to keep bringing you the best superfood powder in the world. Thanks again, everyone!


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1-11-21:
Trying to meditate every day for a year, and I’m right at the 1/2 way mark now.  I’ve been using this Calm app for 2 or 3 years now, mainly for my shorter sessions, but I always fuck up and miss a day. Gotta make that full year! I think it’s helpful to bring real structure to the practice, just like we do for any other kind of training.  Still tough to quiet the mind, though...

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1-10-21 - Meet Summer. She’s what’s known as a Silkie—one of hundreds of different breeds of chickens. Her ancestors likely started out in China. But now, she finds herself living the life in my BFF’s backyard chicken nirvana with her roommate, Scarlett, who's also a Silkie. Yes, like dogs and cats, chickens also need to be rescued... to the tune of about 9 billion a year just in the US. But that’s another story…

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1-5-21 - Thanks for the killer Dragon Dirt launch this weekend, everyone! So thrilled to hear about everyone “digging the dirt!” Scope out a bag here.


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1-1-21 -
Thrilled to announce the official launch TODAY of my new superfood powder, Dragon Dirt. I chose January 1 to launch because it’s such a symbolic day... often the reboot of a healthier lifestyle for many. And I truly believe this stuff can be a game-changer for anyone who consistently uses it.

We’ve spent a ton of time over the holidays prepping for today and are now fully stocked up with Dirt! Grab a bag at the store.
Much love and appreciation to all of our early users for your positive feedback!

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12-22-20 - Here’s a backstage clip from a show last year, as Marty and Patrick “take 5" during the drum solo. Notice the variety of fruits and veggies we typically have on hand—all of those phytonutrients and antioxidants are important to load up on when touring. Of course, we all have our own way of managing out there!

Love and miss my road family: Lita Ford, Marty O’Brien, Patrick Kennison, George Marshall, and Jarod Woznic.

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12-18-20: Today marks four years since I lost my best bud, Barry. This kind of loss is not something you ever fully recover from. Around the time of his passing, I wrote this blog post about Barry, his life, and the excruciating circumstances around his departure. It’s still tough for me to read, but I’m glad this detailed account of his life and times is out there. This little guy was truly one-in-a-million…

https://bobbyrock.wordpress.com/2017/01/05/barry-buddha-bigger-than-life/

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12-10-20: Quick update for those following the storyline here. We are currently prepping for our 1-1-21 launch of my new superfood powder, Dragon Dirt. However, we will continue to do our best to keep the Dirt available in December for advanced purchases. At the moment, we are stocked-up and shipping, but it's hard to say how long that will be the case.  Check status HERE.

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12-4-20:
Thank you, everybody! Should have more Dirt available next week. For everyone who ordered, everything has shipped! Appreciate the love...

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12-2-20: Friends, I am super pumped to announce the January 2021 launch of my very own all-in-one meal replacement powder. I couldn’t find any single product in the market that had the kind of quality/quantity ratios of ingredients that I was looking for, so I created it myself. It’s called Dragon Dirt, and I truly believe it is the most potent superfood powder on the planet.

The “Dirt” contains a full meal’s worth of macronutrients (plant-based protein, high-fiber carbs, and healthy fats) plus a full range of micronutrients from various super greens and veggies, high-antioxidant fruits, and mushroom and herb adaptogens, for maximum energy, immunity, mind/body wellness, and sports performance. It’s also one of the few complete meal products in the world that features FULL SERVING SIZES of each of its 18 ingredients. And it’s all vegan with no added sugar, flavorings, or emulsifiers—just the 18 ingredients and nothing else. 

Order here


Although this post is my first official announcement of the powder, I’ve had it up on the site here for a couple months now so folks in my inner circle could access some sample bags in advance. But others are already finding it, trying it out and, thankfully, loving it! 

Just add 2 scoops of Dragon Dirt to a blender concoction (like a simple fruit smoothie) and that shake becomes the healthiest, most nutrient-dense meal of the day—period. Or, add 1 scoop to any shake you currently enjoy and jack up the overall nutritional firepower two or three-fold.

Again, the official launch will kick-off next month on 1-1-21, but we will be cranking out blends throughout the month of December. So, if you want to try some Dirt for yourself - or if you would like to “give the gift of health” to a loved one for Christmas this year - scope it out at the Bobby Rock Store. We’ve been turning orders around inside of 24 hours. (We’ve also been selling out almost every week, so if you see that we’re out of stock, check back the next day.)

All for now. Thanks, everyone… 
BR


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11-28-20:
Alphabet Drumming is something I've been secretly working on for years. Now, it's time to start posting some clips so you can get a vibe for what it sounds like. If you click on Drumming and scroll down to The Solo Artist section, you can read about how I am integrating the concept into my latest solo record. But for now, let me post a quick "practice room vid" - of which there are probably hundreds - just so you can hear something. This is me spelling out - in rhythm - the tail end of MLK's infamous "I Have a Dream" speech, which I recorded on his b-day last year.

Here are my original notes, scribbled on the back of some random index card:



Much more to come...



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11-27-20:
My dad would've been 81 today. Damn. Been almost 7 years since he moved on to the Next Adventure. It's not something you ever get over. But I lucked out to have him for as long as I did. Always thought it was cool that he shared a birthday with Bruce Lee (1940) and Jimi Hendrix (1942)!

Here's a blog post I wrote right after he passed. Hell of a human: The MAN – Reflections on a Life with the World’s Greatest Dad



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11-26-20: This is Juju. Crazy to think that this girl spent the first 8+ years of her life as a street feral... when she is now pimpin' it as an indoor kitty. Life is good!

Notice, by the way, that chunk of her right ear that's missing. This is a bit of "collateral damage" inherent to what we call TNR - Trap, Neuter, Return. Whenever you "TNR" a colony of feral cats, you trap each one, take them to the vet to be spay or neutered, then return them home to where you found them where, of course, you continue regularly feeding until they all eventually, naturally, pass on. TNR is absolutely critical, though! Otherwise, these motherfuckers will keep on procreating forever and ever!

However, whenever you have a feral fixed, the vet will always perform this "ear tipping" thing (when the cat is under anesthesia for the procedure) - as you see here - so that if any other activist might trap a cat who's already been fixed, they can see the ear tip and let them out of the trap so they don't have to be brought into the vet again. But we always noticed that Juju had an exceedingly pronounced tipping... yet another thing that makes her special!


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11-25-20: Here’s a Way-Back Wednesday shot from my days volunteering at Animal Acres, a farm animal sanctuary located near Los Angeles. Spent quite a bit of time there over a four or five-year period, helping out around the farm and participating in a number of their various education programs. I believe one experiences a whole other dimension of understanding animals when you help to take care of them… especially “farm animals,” like cows, pigs, sheep, goats, chickens, emus, and turkeys. I’ve always found them to be remarkably similar to our “companion animals,” like dogs, cats, and birds, in terms of emotion, lucidity, intelligence, expressing preferences, and exhibiting a powerful desire to live.

December 18, 2020, will mark 30 years since I’ve eaten a turkey or any other animal so, as you might imagine, Thanksgiving is always kind of a rough day for me, to be honest. But, “don’t cry for me Argentina!” A massive vegan feast is imminent! Will post a pic for those curious.

Hope everyone has a safe and peaceful holiday...

PS. Here's that pic:



Clockwise from the vegan "turkey" slices on the bottom, we have some mashed potatoes and gravy, cranberry sauce, green beans, sweet potatoes, and stuffing. Delicious!

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11-21-20: If this kit doesn’t drive the Cub-Man - my longtime drum tech - into retirement, nothing will! Been 32 years working together... and counting. He is the master, and we are in the midst of recording this beast of a kit for my next solo release: one of the main projects that has captured a lot of my time in 2020.



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11-17-20: When the original Covid lockdown happened in March, I figured it would be a good time to step into a more reclusive and reflective headspace… to take advantage of the “creative cocoon“ aspects of our new reality for a few months. And, indeed... it was! It’s been an extremely productive year so far, as I’ve given a lot of time and attention to projects that I might have otherwise neglected some.

But now, 8 months into the Covid reality and with no end in sight, it seems like a bit of a “return to normalcy” might be in order... however that’s supposed to look these days. And I really appreciate all of the personal messages and emails of concern or inquiry... although I haven’t had a chance to go through many of them yet. But I will! Hope everyone has been hanging in ok. More soon...


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9-17-20: Tracking drums for a new Lita Ford record this week. The shit is bangin’!!!